We’re Hoopla.

Tools for the hard moments. And the everyday ones.

Why We Exist

At Hoopla, we build tools for the moments when nothing else works. A science-backed, body-first approach that turns five minutes into something real. We’re here for the hard moments. The ones that arrive before school, at bedtime, in the middle of a car park. With quick, playful tools, Hoopla helps kids and parents move through those moments together.

Our Mission

To give parents something that actually works in the hard moments.

Our Vision

A world where every family has tools for the hard moments. And the everyday ones.

What We Believe

Kids aren’t too young to feel it in their body first.

Parents don’t need perfection—they need tools that fit real life.

Emotional skills are built, not born.

Technology can help when used with care and connection.

Joy, calm, and empathy belong in every home.

What Makes Hoopla Different?

We’re not just building an app. We’re building a movement.

With help from child psychologists, educators, and real parents, we designed Hoopla as a family-first platform. One that guides children and caregivers through the hard moments — not with scripts or checklists, but with body-first prompts that actually work.

The Hoopla Method

Our framework is simple, powerful, and made for real life:

Feel It.

Emotions live in the body first. Racing heart. Tight chest. Hoopla helps kids notice what’s happening in their body before they have to find the words. That’s the starting point. Not a feelings chart.

Move It.

Once you notice it, you move. Not to get rid of it. To do something with it.

Connect

Connection doesn’t need a big moment. Just five minutes and something to do together.

Where can I use Hoopla?

You can use Hoopla at home, on the go, or even in classrooms and therapy sessions. Our app and printable tools are designed to fit seamlessly into your daily routine.

The app is designed for children ages 3–8. Our Parent Guides cover children up to 12 years old. If you have children of different ages, both tools work alongside each other.

Not at all! Hoopla is designed for everyday parents and caregivers. You don’t need any special training, just a willingness to connect with your child. We’re here to support you every step of the way.

We offer both digital and physical products.
Our digital products are available for instant download in the shop. Physical products are currently in development and will be launching soon!

Each activity is designed to be completed in under 5 minutes, making them easy to fit into daily routines.

The app works offline once downloaded. The Parent Guides open in any browser. No installation needed. Printable products can be downloaded and used without any connection. Most of what Hoopla offers works wherever you are.

Yes — we’ve built something specifically for this. Parent Guides is our free guide library: guides covering everything from night waking and public meltdowns to anxious children, distance learning, and parenting through your own history. No app needed, no download, no login. Open it at hooplafun.com/this-might-help.

 

For anything else, email us at hello@hooplafun.com, we always reply.

In a hard moment right now?

Hoopla's Parent Guides are free guides for parents navigating hard moments. Night wake-ups, public meltdowns, anxious children, distance learning, and more. No app needed, no login.

Need help now: Parent Guides →
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